Axnify vs Sellfy

Digital products are 1 of 53 things we do.

Sellfy specialises in digital downloads and print-on-demand merch. Axnify handles digital, physical, subscriptions, and services in the same store — and gives you reviews, loyalty, and B2B too.

TL;DR

Sellfy is purpose-built for creators selling digital products (e-books, music, video, design files). It does that one thing well. If you want to add physical products, subscriptions, or B2B to the same store, Axnify is a one-platform answer.

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Axnify

Multi-product-type commerce.

Pricing

Free · £19 · £59 · £299

Best for

Creators who sell more than just digital downloads.

Where it shines

Digital + physical + services + subscriptions in one store
Licence-key delivery for digital products
Reviews, loyalty, multi-currency built in
B2B quotations for high-ticket digital deliverables

Sellfy

Digital + merch.

Pricing

$29 → $129/mo

Best for

Pure digital-product creators wanting the simplest possible setup.

Where it shines

Purpose-built for digital downloads
Print-on-demand merch integration
Embed checkout into any site
Creator-friendly payouts

Feature comparison

Built-in (yes) vs not available (no) vs limited (caveat) vs paid add-on (price shown). Prices reflect typical published pricing.

Feature	Axnify	Sellfy
Product types
Digital downloads with licence keys
Physical products		POD only
Services / bookings
Subscriptions
B2B quotations
Features
Reviews
Loyalty / referrals
Multi-currency		Display only
Multi-language
Email campaigns		Basic

Sellfy Business vs Axnify Pro

Apples to apples on feature parity for a serious creator:

Axnify

Total

£19/month

Axnify Pro
£19

Sellfy stack

Total

$59/month

Sellfy Business
$59

Honest section

Where Sellfy wins

We're not pretending we're the right tool for every store. Here's where the alternative is genuinely stronger.

Print-on-demand integration

Sellfy has native print-on-demand for t-shirts, mugs, posters. We integrate with print-on-demand providers via API but don't have it native.

Creator-platform brand

Sellfy is known in YouTuber / creator circles. If your audience already trusts the Sellfy checkout, that's worth something.

Why merchants move to Axnify

Started selling physical merch in parallel and wanted one admin
Outgrew Sellfy's basic email features
Needed real subscriptions with flexible billing cycles
Wanted a branded storefront, not 'powered by Sellfy'

Sellfy → Axnify

1
Export digital products as CSV — file uploads go to Axnify storage
2
Customer export
3
Theme rebuild
4
Re-publish licence keys via our digital-content module

Frequently asked

Can I sell music / video files with licence keys?

Yes — digital content delivery with licence keys is a built-in feature.

Does Axnify handle adult content?

Within our terms of service. Stripe's restrictions apply (their content policies, not ours).

Can you help me move my data from another platform?

Absolutely. Email support@axnify.com with the export file from your current platform — we accept Shopify, WooCommerce, Etsy, Squarespace, Big Cartel, Gumroad, Sellfy and most other common formats. Our team handles the migration of your products, variants, customers and orders end-to-end, free of charge for standard imports.